At Home Depot Canada, I worked closely with the Developers, SalesForce Marketing, Home Depot Marketing Team and UI/UX Designers to create visual layouts for Home Depot E-commerce pages, Email experiences, design marketing banners and other promotional assets for homedepot.ca
UI/UX
Project Overview
This project has been an initiative to problem solve an issue raised by UX researchers. Redesigning few homepage features was proposed to marketing and stakeholders in order to elevate the users search and navigation process.
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Problem
As a result of User Experience research, Home Depot homepage has a very corporate look and not easy to search and navigate. Finding the right category requires multiple clicks and investigations.
Solution
Navigation has been proposed to change to sticky nav that remains at the top of the page while user scrolls up and down the page with the search menu on demand. One full width menu avoids multiple clicks to get users to the right category to simplify the search process.
Animated Emails
Event Banners
Décor Emails